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We’ve been writing copy for a long time. In fact it’s 20 year since we both studied creative writing and PR 101 at University in America.
Over that time we’ve written a lot of words.
We’ve also edited a lot of copy, there’s nothing we like more than a good edit.
If you own a business and you do even the most minuscule amount of marketing, you've got copy. And the reality is, you need a pretty hefty amount of it to share your business with the world and call in the clients you want to work with.
But what do we mean by copy?
Think about it this way. Copy or content is anything you create for other people’s consumption. From your website, email newsletter and staff updates to blog posts, social media posts (that sometimes take you two hours) and product descriptions.
All the words you use to share details about your business and your offers, it's all copy.
We know creating original content and finding the right words can feel like hard work, especially when you’re a small business owner who wears all the hats (Chief Everything Officer, are we right?). Which is why many people outsource blog posts, website writing, social media and PR to agencies or freelancers. But that comes at a cost.
We get it, staring at a blank screen can be torturous.
That's where we come in.
Fusing strategy with storytelling is our thing. Helping you see the bigger picture and simplifying the process so you can write about your business with confidence and inspire action, every time. And it shouldn't take all day.
Remember your time is your currency, it’s your energy. Using it wisely to get the results your business deserves is a smart approach. Sustainably creating the copy you need so you can spend your time doing the most effective things for your brand or business.
Writing may not be your passion or something you jump for joy at the thought of - you may love it or hate it - but being able to effectively articulate your story, message and passion to your audience is important if you’re going to grow your business.
Supercharge your copy sustainably.
To help make it easy, we created The Copy Edit Club. A place for female founders and creatives to learn the techniques to write with confidence, get feedback on their copy and be part of an inspiring group of like minded women ready to supercharge their storytelling.
As a member of The Copy Edit Club you get to submit one piece of copy for us to review each month. We'll take a look and then help you make it even better.
The copy you send us could be:
See there's so much copy your business needs and can be using to attract clients, turning them from curious onlookers into captivated customers.
Think about how much you could get accomplished as a member of the club for an entire year.
We'll help you make it happen and have some fun along the way.
Want to grab one of the final places as a founding member of The Copy Edit Club? We start on Tuesday so send us that piece of copy that's been bothering you and we'll get it polished right away.
Sign up to become a member here for £77 a month.
And remember, it's all copy, it's how you use it that matters.
Laura & Becca x
PRs, copy coaches, mates, mamas and story obsessives. Between us we've got four kids, three dogs and two husbands. We know first hand how life is a big old juggle and we're here for the ride with you. Running a business (and a family) is hard work but we believe writing about it doesn't need to be. We're here to show you how. We're also here for the thrifty finds, adventure and cocktails.
Sunshine vibes and poolside tunes to get me through these long winter days. Download the app to listen on your phone, or mac and and enjoy the preloaded playlists. Pass me a margarita!
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I discovered Gabrielle Bernstein in the summer of 2019, inhaling her book The Universe has got your back while on holiday in France. Since then I've literally read her entire repertoire. I can't get enough of her positivity and make picking an affirmation card the first task of my day.
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Alone, with friends, family or our clients, I LOVE dreaming up ideas. I believe anything is possible. The first step is allowing ourselves to imagine what those possibilities could be.
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Mountains, I love 'em. I love looking at them, hiking them and the endless possibilities they hold. Our favourite place to explore in the UK is the Lake District. Whenever we have a spare weekend or day, I jump in our van and head to the mountains.
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We'd love to chat
Send us an email: hello@storiesfromhome.co.uk
Drop us a DM or voice note us on Insta.